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コース概要
Pricing of goods / services
- Exploring the variety of pricing strategies
- Managing pricing within product life cycle
- Developing tactics that support pricing objectives
- How to avoid price wars?
- Price and Profit: the dangers of discounting
- Price adapting and manipulating. Ways to make a price seem low
- Price flexibility: key factors and ways of calculation
- Choosing the right pricing strategy for your products and services on the local market
International Pricing Strategies
- Understanding pricing in your specific markets from an international perspective
- Differences in pricing the consumer goods on the international market
- Regional examples: Middle East, Eastern and Central Europe, Asia, North America
- Actual pricing situations in your markets. Pricing strategies relevant to you and your competitors
- Choosing the right strategy for your products and services across international markets
Benefits to you
- Getting essential knowledge and the most up-to date information about pricing strategies
- Obtaining the right tools to increase and expand your business
- Learning from the best practice of successful pricing strategies implementation will get your company into new markets and enable you to find new clients
- Acquiring the best solutions and useful instruments relevant to your company/industry
7 時間
お客様の声 (3)
The pricing strategies. Need to have more real case examples on the strategies and the pricing methods.
Ruziham A Razak - Telekom Malaysia Berhad
コース - A Practical Guide to Successful Pricing Strategies
The exchange of ideas and the interactive nature of the conversations.
Ian Reddall
コース - A Practical Guide to Successful Pricing Strategies
I was benefit from the interesting and clear ideas and suggestions.
